Just about each tech firm has been investing in generative AI for the previous two years, and Apple is rumored to lastly carry new AI-based instruments to iPhone customers quickly with iOS 18. Nonetheless, the prices of working such instruments are fairly excessive, and Meta has simply confirmed that it’ll take years for the corporate to make cash from AI.
As Meta shared the outcomes of its first fiscal quarter of 2024 on Wednesday, the corporate’s CEO Mark Zuckerberg spoke to traders about Meta AI, Meta’s new assistant that has now been built-in into apps reminiscent of WhatsApp and Instagram, and has additionally been added to Ray-Ban Meta good glasses.
Zuckerberg appears fairly enthusiastic about the way forward for Meta AI. Nonetheless, the chief identified that it’ll take years for the corporate’s investments in generative AI to repay. He famous that such experiments are a “superb long-term funding” and that the “preliminary indicators are very optimistic.” Nonetheless, benefiting from generative AI is “going to take a number of years.” (by way of The Verge)
Meta’s shares dropped greater than 10% on Thursday after Zuckerberg confirmed that the corporate will spend much more cash on AI. Meta lately introduced that it intends to purchase round 350,000 Nvidia H100 AI chips by the top of the yr. Every of those chips prices between $20,000 and $40,000, which signifies that Meta will spend billions of {dollars}.
The prices behind generative AI are certainly fairly excessive, because it requires lots of processing energy to coach and function such instruments, to not point out the server infrastructure. Platforms like OpenAI’s ChatGPT cost customers $20 to allow them to entry extra superior instruments like GPT-4 and DALL-E. Meta, however, doesn’t rule out monetizing its AI by way of promoting sooner or later.
What about Apple’s generative AI?
With all this in thoughts, the place does Apple stand with its generative AI? We received’t have definitive solutions till June at WWDC 2024, however we will speculate primarily based on present rumors.
In accordance with a number of sources, Apple has been exploring each on-device and server-based language fashions. Whereas Bloomberg’s Mark Gurman lately reported that Apple’s new AI features will be powered entirely by an offline LLM, there are additionally stories about Apple negotiating with Google to adopt Gemini on its platforms.
If I needed to guess, I’d say that the corporate will certainly use each offline and on-line fashions. Offline fashions have the drawback of not being as highly effective and requiring extra superior chips, however they’ll additionally cut back server-related prices for Apple.
One attainable situation is for Apple to make offline AI accessible at no cost to run some primary duties, whereas extra superior instruments will run on-line and be paywalled – maybe mixed with an iCloud+ or Apple One subscription. This might assist the corporate cowl the prices of servers and even eventual offers with third events reminiscent of Google.
The corporate already places options like iCloud Personal Relay below a paywall, so charging for a “Siri+” wouldn’t be a shock.
What about you? Would you pay to make use of Apple’s generative AI? Tell us within the feedback part under.
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